TLV Solutions
Brand Elements > SAB MILLER

Execution and distribution of display collaterals for the foster brand.


The range of brand collateral for Fosters were conceptualised and designed by Foley Designs with TLV fabricating and distributing the collaterals. The collaterals were built around the big idea – ‘Its daaaaamn cold’, where all the elements and graphics visually accentuate the feeling of cold. Collateral included In-shop signages, Back bar signages, Ice buckets, Shelf displays and Outdoor flanges. Substrates like acrylic vinyl, steel and lights were used in fabrication. These collaterals were delivered across eighteen cities in India, in all we completed ten thousand individual brand collaterals for Fosters.